Across construction, industrial maintenance, utilities, and commercial development, contractors often secure high-reach equipment through rental companies. But renting a boom lift comes with an important requirement: the operator must be trained and certified to OSHA standards. Rental providers increasingly encounter customers who assume a driver’s license or equipment familiarity is enough. OSHA makes it clear […]
Aerial Work Platform Re-Rentals from American Rental Services
Every rental company faces times when demand exceeds available inventory, especially for lift equipment. In those moments, access to additional machines—fast, clean, and job-ready—is the difference between turning away work and fulfilling a customer’s contract. That’s why many rental providers rely on American Rental Services for re-rent support across the United States. Our inventory includes […]
Re-Rental vs. Buying: Smarter Way to Grow Your Rental Fleet
Rental companies can grow their business without unnecessary risks and costs by re-renting equipment through a partner. Instead of purchasing additional machines and being responsible for their depreciation, financing, storage and maintenance, you can source late-model units from a re-rental partner, fulfill the contract, and return the gear when the job is complete. In other […]
What is Equipment Re-Rental (for Rental Companies)?
Equipment re-rental for rental companies is a wholesale, business-to-business arrangement where a rental yard temporarily sources machines from a re-rental partner to cover demand without purchasing additional fleet. Instead of saying “no” when a customer needs a specialty unit, you re-rent the asset, fulfill the contract, and return the machine when the job is done. […]
Re-Rental Keeps You Selling During Equipment High Season
When demand spikes, the difference between keeping a loyal account and losing a job often comes down to your ability to quickly fill an order. Seasonal surge equipment re-rental gives rental companies a way to say “yes” when the in-stock fleet is fully committed—without taking on long-term financial and maintenance obligations. Instead of turning down […]
Telematics for Re-Rental Fleets
Telematics for re-rental fleets gives rental companies real-time visibility into location, run hours, fuel/battery status, and fault codes, so you can keep re-rented machines productive and resolve issues quickly. When demand spikes and you lean on re-rental to say “yes,” telematics keeps jobs moving and protects your margins. What is Telematics (and Why it Matters […]
Casey Brabham Joins ARS to Lead East Coast Expansion
The momentum continues at ARS — and we’re thrilled to introduce Casey Brabham as East Coast Regional Vice President. With more than 28 years in the equipment industry, Casey brings an unmatched perspective to the team. His background includes experience at a national rental company, time as the owner of an independent rental business, and […]
Jim Anderson Appointed President of ARS
Big things are happening at American Rental Services — and we are excited to announce a major milestone: Jim Anderson has officially stepped into the role of President. This isn’t just a title change — it’s a signal of what’s next. Jim brings a rare combination of strategic vision, financial expertise, and people-first leadership. With […]








